And frankly, the technical acumen of the Genius Bar staffers is now hit or miss.” The admonishment is in line with the litany and extremity of customers’ internet documentation of less-than-helpful experiences with the Genius Bar. But inevitable or not, the result is that getting support at an Apple Store now stinks. In some ways that’s inevitable-Apple is way more popular now than it was pre-iPhone. “Now, the Genius Bar is booked for days in advance-sometimes close to a week. “In the old days you could just walk in with a broken or otherwise problematic device and get an appointment at the Genius Bar within the hour,” Gruber writes. Gruber, who was part of the Six Colors group grading Apple, gave it a C for its retail division. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.Īpple enthusiast and analyst John Gruber-better known by his blog’s name, Daring Fireball- recently assigned the company its 2018 report card and addressed its in-store issues. At the same time, Apple’s Genius Bar has become a purgatory no iDevice owner wants to find themselves stuck in.īy submitting your email, you agree to our Terms and Privacy Notice. Each iOS and MacOS release reveals a new suite of tools and capabilities, but also new challenges and complications (and sometimes bugs). The saturation of iOS and Mac products means more and more people own Apple devices-which means more and more people need help using them. Then, realizing how long I would have to wait for an appointment, I gave up and Googled “Apple-certified iOS support Portland Oregon.” Within half an hour, I was able to make a next-day, one-on-one, in-person appointment at Geeks4Mac, a local Apple support shop. After attempting once again to navigate Apple’s website in order to get a Genius Bar appointment, it became clear I would mostly likely need to lie and say I was having a hardware issue and not one related to software. Some hours later, I received a reply with a link to an Apple Forum discussion about disappearing voicemail messages. “There’s a file size and a file name,” I typed into the empty white space on Apple’s support website, “but nothing happens when I hit play.” I sent the note after audio I’d recorded on my iPhone using Apple’s Voice Memo app malfunctioned.
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